Measurement
3 answers. Every figure carries its source. Where the number is ours, the method is published with it.
How to Measure AI Visibility Across ChatGPT, Claude, Gemini and Perplexity
Measure two numbers on a fixed list of unbranded buying questions. Mention Rate is the share of those questions in which an assistant names your company. Model Agreement is the share of companies named by at least one assistant that all of them name. Ask ChatGPT, Claude, Gemini and Perplexity each question at least 3 times and log every answer.
Read the answerHow do I know if ChatGPT mentions my brand?
Ask it yourself, in a fresh chat with no memory, using the question a buyer would ask rather than your company name. Then repeat it in Claude, Gemini and Perplexity, because they disagree with each other. Record the model, the date and the answer word for word.
Read the answerWhat are the best tools to track brand visibility in AI search?
Profound, Peec AI and Otterly are the three that AI assistants name most often, and their published prices span roughly $29 to $499 a month. Before you pick one, check whether you need one: four browser tabs answer the same question for free.
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